Work Overview:
Atoll collaborated with LBank Labs to refresh their brand identity and redesign their website, ensuring it reflects their mission to fuel blockchain advancements and inspire the next wave of decentralized solutions.
Objectives:
- Modernize the LBank Labs brand identity to align with their leadership in blockchain innovation.
- Create a visually engaging and intuitive website design that highlights their $100M fund and entrepreneurial support services.
- Enhance user experience and storytelling to connect with their target audience of innovators, entrepreneurs, and investors.
Scope of Work:
- Brand Refresh:
Atoll refined LBank Labs’ visual identity by introducing a more dynamic logo treatment, a sophisticated color palette, and typography that captures their bold vision for blockchain innovation. The refreshed branding strikes a balance between modernity and professionalism, elevating their market presence. - Website Refresh:
We completely overhauled the LBank Labs website, focusing on a sleek, user-friendly interface that highlights their mission, portfolio, and $100M fund. Key features include interactive elements, streamlined navigation, and compelling content that inspires action. - Visual Storytelling:
To support their positioning as blockchain pioneers, we integrated custom graphics, animations, and bold visuals that communicate their impact and vision. The refreshed website now serves as a powerful platform for engaging entrepreneurs and investors alike. - Content Optimization:
Atoll worked closely with LBank Labs to craft concise and impactful messaging across the site, ensuring their value proposition resonates with a global audience.
Results Delivered:
Atoll’s collaboration with LBank Labs resulted in:
- A refreshed and modernized brand identity that aligns with their innovative mission.
- An intuitive website design that boosts user engagement and showcases their role as blockchain leaders.
- Enhanced storytelling through dynamic visuals and strategic content, driving interest from entrepreneurs and investors.